Saturday 30 November 2013

Ancillary Task 2: Digipak Research

This week we have started looking at digipaks with an aim to create our own to promote Adash, our artist. I analysed the digipaks of two albums, Nirvana's Nevermind and an album by a relatively unknown Norwegian band called Royksopp. When comparing the differences between the albums, I noticed that as Nirvana were already an established band at the time of Nevermind's release, the booklet inside the digipak contained more photos of the band than Rokysopp's album, but the photos were more artistic and less clear, and the band were not as visible as the photographs of Rokysopp. Another significant difference between the digipaks was that the outer sleeve of Roksopp's album had reviews and quotes from critics on, which suggests that this album was created to promote the band.

An example of a plain digipak




 Nevermind - Nirvana (front, back, inside booklet)


Melody A.M. - Royksopp (front)

Side-by-side analysis in notes of both digipaks - Roksopp in first column, Nirvana in second and third.

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